
The name FARO means "lighthouse" in Spanish (as well as other languages). The brand, its colors, and simple utilitarian products were inspired by traveling through Spanish-speaking countries. Just as a lighthouse protects seafarers as they sail in and out of harbors, FARO board bags protect your boards as you travel up and down the coast!
From the founder:
"I had fallen in love with surfing & exploring parts of the world few will ever see. However, both at home and on the road, I noticed a common problem threatening the smaller corners of the world we are all drawn to: overconsumption.
I decided I needed to do something to help others and myself become part of the solution, rather than being more part of the problem.
So I decided to make simple, durable products from rugged & sustainable materials, with the mission of mitigating overconsumption through quality, long-lasting goods!"
- Jack Ventura